Ghostpen extracts the sharpest guest insight from your interview and turns it into a hook-first LinkedIn post — in your voice, with the guest accurately framed.
Try it Free →Illustrative workflow example
Interview
Interview with a B2B revenue strategist on the one thing most early-stage companies get wrong
Guest argued the most expensive mistake isn't the wrong product — it's entering the right market too late with the right positioning, after the category has already calcified around a competitor's framing.
Generated LinkedIn post
I asked a B2B revenue strategist to name the single most expensive mistake they see early-stage companies make. It wasn't the one I expected.
Post continues with guest insight framed in the interviewer's voice. The implication for the audience is developed in 2–3 sentences. Ends with a CTA to the full interview. LinkedIn line-break formatting applied.
Illustrative example. Actual output varies based on interview content and Voice DNA™ profile.
Drop in the interview transcript or your notes from the conversation. Ghostpen scans for the sharpest, most counter-intuitive, or most actionable claim from the guest — the insight that would stop a LinkedIn scroll.
Every good interview has one claim that, if you said it at a dinner table, would cause a pause. Ghostpen finds that claim and leads the LinkedIn post with it — the hook that earns the read. The post builds from there: brief context, guest attribution, the implication for your audience.
The LinkedIn post should sound like you sharing a learning — not like a press release about the interview. Voice DNA™ models your LinkedIn posting register and generates the post in your voice, with the guest's insight accurately framed and attributed. You're the authority curating the insight, not just promoting the interview.
LinkedIn posts are evaluated on Hook Strength — the first two lines determine whether anyone reads the rest. Content Score™ evaluates Hook Strength as the primary dimension with a score and reasoning breakdown. Target 75+ before posting.
Generic interview promo posts lead with the guest's credentials. Authority posts lead with the sharpest claim. Voice DNA™ prevents the promo-post trap: it identifies what was actually provocative in the interview — not what seems impressive on paper — and leads with that. The post earns engagement because it makes the reader think, not because it name-drops.
Content Score™ — Hook Strength weighted for LinkedIn
LinkedIn posts live or die in the first two lines. Content Score™ evaluates Hook Strength as the primary dimension with a score and reasoning breakdown. Target 75+ before posting to ensure the guest insight lands the way it deserves to.
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